PURPOSE Serve the world, change the world
BUSINESS Honesty oriented, win-win cooperation
SPIRIT Pursue excellence and keep pace with The Times
GOAL Create famous brand, create high-quality goods
STYLE Goals in the same direction, leading load, tacit understanding and trust, risk sharing
DEVELOPMENT Pioneering and innovative, forge ahead
SERVICE Create value for customers
EMPLOYMENT Every man is in his place, and every place is in his place
MORAL Always maintain a sense of social responsibility
VISION Make smart equipment that changes the world